Modern age, civilized people, fashion trends – these all are inseparable parts of the 21st century world citizens. And among these parts, FOOD AND BEVERAGE will be on top of priorities. Food and beverage industry is one of the most rapidly growing industries after the food industry. People can’t live without food. On the other hand, without the opportunity of indulging their thirst for soft drinks, they would be dead either.
Food and Beverages:
Food and beverages – these two items go a long way along with modern peoples’ day to day life and also in the food industry. People are now more likely to try new things daily. They are bored with their drab way of living and that’s where they start exploring new and interesting ideas to make life more amazing. And in their quest of an exciting life style, food and beverages as well as soft drinks produced by the food and beverage companies play a key role and so do a food and beverage industry along with the food industry. And among the full list of food and beverages that are produced in a food and beverage industry, soft drinks are always found on the top as the augmentation of soft drinks has made the food industry and the food and beverage companies bigger. Soft drinks are adored by almost everyone; even people who are forbidden by their nutritionists to have soft drinks, are found having soft drinks crazily.
Soft drinks is a term that we use every day. No matter it’s a birthday party, anniversary or just a simple family get-together, the part of soft drinks is inseparable. Soft drinks produced by the food and beverage companies in a food and beverage industry have become inevitable for people of modern ages and also for the food industry. Soft drinks produced in a food and beverage industry, usually contain water or carbonated water, a sweetener and a flavoring agent. Alcoholic soft drinks are usually considered as hard drinks whereas soft drinks are ‘soft’ when compared to hard drinks. Soft drinks that are produced by the food and beverage companies in the food industry are usually non-alcoholic; some of those soft drinks can contain alcohol below an acceptable limit of equal or below 0.5% of the total volume. Soft drinks produced in the food and beverage companies of the food and beverage industry are usually served cold. Soda fountain, phosphate soda and carbonated drinks – soft drinks in the food industry can be categorized into these categories and carbonated soda can be considered as the most preferred category of soft drinks in the food industry worldwide, manufactured in the food and beverage industry. There are some health issues associated with soft drinks in the food and beverage industry – hypokalemia, dental decay, obesity and heavy weight related issues or any substantial health risk. Reports of scientists have proven that, soft drinks produced in a food industry can be deleterious for human health. But in every case study, one important factor is noticed. That is – heavy consumption of soft drinks from the food and beverage companies in the food and beverage industry. Around 4-10 Litres/day is very likely to have a severe adverse effect on human health and this amount of soft drinks from the food and beverage companies may seem awkward to some, some may think it’s impossible in case of soft drinks – but there are several cases which was linked to the food and beverages industry and soft drinks consumption at this rate. What we need to do, is know the limits of us and our body and the limit of soft drinks consumption. Excess of anything is never good; even it may seem good in the beginning and even if it is a part of the food industry.
Worldwide Popular Soft Drinks:
Coca-cola Beverage Industry:
Coca-Cola is one of the world’s largest food and beverage companies. The Coca-Cola Beverage Company of Atlanta, Georgia is the producer of Coke which is a registered trademark of the company in the US since March 27, 1944. Coke is one of the most popular soft drinks produced in the food and beverage industry and sold out worldwide. A rating provided by Interbrand’s Best Global Brand 2011 rated Coca-Cola as the world’s most valuable brand. Coke can be considered one of the soft drinks and is highly consumed worldwide. People of every age are attracted to Coke. Coke has been led to its current dominating position among the food and beverage companies by businessman Asa Griggs Candler. The Coca-Cola Beverage Company, alike all other food and beverage companies has occasionally introduced several cola drinks as well as soft drinks in the food and beverage industry under the brand name of Coke. Some of those are No Caffeine Coke / Caffeine Free Coke, Coke Vanilla and the most common of those is the Diet Coke. Coca-Cola has declared to all other food and beverage companies as well as the food and beverage industry that Coke is made of – carbonated water, sugar, caffeine, phosphoric acid, caramel color and natural flavorings. A 355 ml can of Coke contains 140 calories. Despite various criticism and cases, Coke, as compared to products of other food and beverage companies, has been running successfully worldwide in the food and beverage industry and in each of such occasions; they came up with a reasonable explanation, which had made them more popular among all other food and beverage companies. Coca-Cola’s another invention which has made them more successful in the food and beverage industry is Sprite.
Pepsi Beverage Industry:
Pepsi one of the most popular carbonated soft drinks in the world. PepsiCo Beverage Company is the proud manufacturer of Pepsi in the food and beverage industry, which was developed in 1893. Initially, it was introduced as Brad’s Drink. Later, the name of one of the most famous soft drinks – Pepsi-Cola was introduced in 1898 and in 1961, the name was changed to Pepsi in 1961. Pepsi, other than all other food and beverage companies in the food and beverage industry, has been considered a rival to Coca-Cola. In 2012, Pepsi became the third most popular carbonated drink produced by the food and beverage companies in a food and beverage industry in India having a 15% market share. India, Saudi Arabia, Pakistan, Oman, Guatemala are some places where Pepsi has been successfully outsold Coca-Cola. Pepsi is produced by the amalgamation of carbonated water, caramel color, sugar as high fructose corn syrup, Phosphoric acid, citric acid, caffeine and natural flavors. A 355 ml Pepsi can contains 150 calories. PepsiCo, among all other food and beverage companies is the proud producer of many other popular soft drinks in the food and beverage industry, among which the name of Mountain Dew and 7 Up should be mentioned here.
RedBull Beverage Industry:
RedBull an energy drink manufactured by Red Bull GmbH, an Austrian company among the best food and beverage companies of the food industry which was created in 1987. Red Bull is the most popular energy drink in the world, in terms of market share and the company has sold 5.2 billion cans in 2012. The company’s main motto is to promote public image and empower the brand. The slogan of Red Bull is “it gives you wings”. This particular energy drink has created a huge market of over 150 related types of products in a food and beverage industry.
Lipton Beverage Company:
Lipton is a tea brand in the food and beverage industry and it was originated in Scotland, United Kingdom. It was a supermarket chain too, until it was sold off to Argyll Foods. From then, it has been only focusing in making tea. Thomas Lipton was the founder of Lipton tea, which was named after him. In the list of most preferred beverages lists, tea is also found to be in a higher position. People who are more of a health conscious type, they prefer to have a hot-served cup of tea for refreshing. Tea has gained his popularity because of the benefits it provides with. And Lipton, among all other food and beverage companies has gained its popularity by means of its quality and taste. It was first introduced 123 years ago, in 1890. Since then, it has been continuing to maintain its superior quality.
Foods are parts of our daily lives. Human lives are so much to depend on foods, from the very primitive ages. In the modern age, food processing has grown at a rapid rate and resulted in creating so many food and beverage companies as well as the food and beverage industry. A food industry working cycle includes:
- R & D (Research & Development)
- Food Processing
An employee base of over 16.5 million people is involved in the food processing cycle, in the food and beverage companies as well as a food and beverage industry. US consumers have spent 1.8 trillion US dollars annually in 2012 on food. According to a report of 2004, processed food sales of the food and beverage companies had an aggregate of 3.2 trillion US dollars. Modern technologies associated to a food industry are decreasing human effort and on the other hand, increasing possibilities and production.
Food and Beverage Companies – Worldwide:
A food and beverage industry is located in every corner of the world. This has led to the development of food and beverage companies in every continent. Here is a list of food and beverage companies that manufacture soft drinks and are a part of the food industry, located in countries of all continents except Antarctica and it’s obvious to leave that:
Cascade Brewery Food Industry:
Cascade Brewery was opened in the year of 1832. It’s the oldest of all the breweries among the food and beverage companies in the food industry of Australia and still maintaining its continuity of good quality. It has a sale of 36 million litres per year. It’s owned by SAB Miller. It is located in South Hobart, Tasmania. Some of the popular products include: Cascade Summer Blonde, Cascade Bitter, Cascade Real Range, Cascade Lager etc. Cascade is considered rare among breweries all over the world as it has its own malting for its beers.
Nestle Food Industry:
Nestle by its revenue earnings, is considered the largest among the food and beverage companies in the world and in the food industry of Europe. It is one of the food and beverage companies with worldwide food industry serving and it is based in Vevey, Switzerland. It was formed in 1905. Nescafe is one of the most popular products of Nestle. It has alone, gained a top position among the 8,000 brands that are produced by Nestle. Other popular brands include – Dolce Gusto, Milo, Boost, Ovaltine, Nesquik etc. Nestle has gained its popularity by producing products of many a kind in the food and beverage industry and products that can have peoples’ attraction and has also maintained its superior quality to gain its leading position.
Trinidad & Tobago (North America):
Cole Cold, a replacement of an older brand of the company – Red Spot,(http://www.smjaleel.net) was initiated in 1981 and it is owned by S. M. Jaleel and Company located in Trinidad & Tobago. It offers a line of soft drinks in the food and beverage industry such as kola champagne, pear, diet banana, pineapple etc. It has a large market share since its launch in the food industry, especially in the North American food industry and Caribbean people favor the brand very much.
Peru (South America):
Inca Kola, one of the popular soft drinks in the food and beverage industry and is known as the Golden Kola, was created in 1935. Outside Peru, the brand is owned by the producer of Coke, one of the best food and beverage companies. Other popular brands of the company are: Isaac Kola, Oro, Viva, Triple Kola etc.
Among the famous brands of the food and beverage companies in the food industry of India, Limca has its own qualities which help it become a superior one. What Limca offers to its consumers and to the food industry is a lemon flavored carbonated drink. It was initiated in 1977 by the Coca-Cola Company, one of the greatest of the food and beverage companies. The Coca-Cola, one of the best food and beverages companies, bought this local brand from the Parle Agro owner Ramesh Chauhan in 1992 and since then, Limca, among all other soft drinks, has managed to make a hearty position in the food industry and in peoples’ hearts.
South Africa (Africa):
Savanna was introduced by the Distell Group Limited, one of the best food and beverage companies in the South African food industry, as an all-natural cider in 1996. South Africa’s leading cider export and the third-largest cider brand of the food and beverage industry in the world is exported to over 40 countries. The most popular quote of Savanna is – “It’s dry, you can drink it”. Savanna Dry contains 6% ABV alcohol and is the original cider. Savanna has been made available in three different forms in the food and beverage industry by its producers. Savanna Dry, Savanna Light and Savanna Dark. Savanna Dark is the proud member of the Savanna family in the South African food industry, which has just been added.
Food and beverage industry is the most desired industry after the food industry, of the modern civilized people. Such an industry like a food and beverage industry is mostly wanted nowadays has been wanted along with the food industry since the very earlier stage of civilization. Soft drinks are such an amazing discovery and a great addition to the food industry that has led into the development of a food and beverage industry as well as food and beverage companies worldwide. Food and beverage industry is a great and an innovative initiative and a huge expansion of the food industry and a contribution of modern science to many lives. Many lives directly and the others: it can be said that almost all lives depend on it.